A few months ago, evening. Quick Instagram update before switching the light off for the night. James is asleep already. Lucky man. Lacking an intelligent person to talk to, I have the following conversation with myself.
„Oh, look. Another one with the Adidas Stan Smiths.“
„Another one of what?“
„Of the stylish bloggers. This time it’s Hedvig from The Northern Light. Camille from Camille Over The Rainbow wears them too.“
„And?“
„And perhaps it’s time for some new trainers. Everyone and their mother wears Nike these days.“
„Everyone – like you.“
„Precisely my point! I don’t want to look like everyone.“
A few weeks later, New York fashion week has kicked off. Quick streetstyle update in the morning.
„Everyone is wearing Stan Smiths! I need them now!“
„A few weeks ago you said you didn’t want what everyone has.“
„Spoilsport.“
„Did it ever occur to you that Adidas just handed the trainers out to all the people parading them on Instagram now?“
„Why do you always have to be so cynical? And even if that’s the case – so what?“
„So it means the hype is a marketing ploy, just like E. said the other day.“
„I don’t think they bought Phoebe Philo and she was the first to wear the shoes. Marc Jacobs has them too and I’m sure he doesn’t let anyone dictate his style.“
„Fine. But do any of them even know who Stan Smith was?“
„Stan, Schman. I didn’t know who Chuck Taylor was before I bought my first Converse. Heavens, it’s only a pair of shoes!“
„YOU are the one who won’t shut up about them!“
Last week, a text message from my friend L.
„L. writes that she loves her Stans so much, she hardly wears other shoes anymore.“
„You’re really starting to get on my nerves. Do you want the damn trainers or not?“
„Maybe I just want a pair of white leather sneakers.“
„Then how about a pair from VOR? Or from Common Projects? Eytys make nice ones that are affordable.“
„You know what? I’m just gonna go to the store and try the Stans on.“
„Finally.“
„Although… Maybe it’s all about the Superstars now?“
„Gaaaaahhhhhhhh!“
A few days later in the store. The trainers that look so laid-back and cool on other people make my feet look like they belong to a clown in gym class. Which makes the decision not to buy them very easy in the end.“
How do you react to pieces that suddenly seem to be everywhere? Does it make you want them more? Resist them completely? Or maybe you’re immune to trends?
Image via.
4 Comments
sandra semburg
hahaha, great self dialogue and a good point ! I’ve been wondering the same, given that I have been a victim to the Nike hype. More precisely, Nike Air Force as seen on Veronika Heilbrunner. I had to have them. Tried them on in the store in three different sizes and I still looked like a clown, or like someone who is trying to win that cool basketball loving man over, they just didn’t work on me. Though next time I will cross a Nike store I might try one more time … with these brands it’s kind of like wanting to belong to the club and why not if these things are fun and make us feel good.
sma
not following a lot of style related instagram accounts it seems, but i’ve been trying to get my hands on a pair in my size for a couple of weeks now. if you see the green colorway in size 40,5 somewhere: would be great if you could let me know. 🙂
Farbenfreundin
huu, ja, mir sind die Schuhe auch schon aufgefallen… ich hadere noch. Nein, man muss nicht jeden Trend mitmachen und die Chucks habe ich übersprungen und bin direkt zu den Nike gegangen. Und, welche Farbe haste Dir gekauft?
annett
are you serious? you didnt know about the stan smiths? i m not sure how many revivals that shoe had since its launch in the 70s. i love it and over the last decades i always had a pair among my shoes (which provide me with more sneaker than heels, i have to admit)