Danish design can also look like this.
Proof that good presentation is half the sale. It is for me anyway. But then I’m someone who transports a shopping bag half-way round the globe, just because it’s too pretty to leave behind. Who thinks that letters read better when they come in beautiful envelopes. Who likes unwrapping shopping more when it’s been wrapped in silk paper, even if it’s just a t-shirt. And so, if the packaging looks this good, the money is spent more easily. Especially when it’s a bit more money. Of course, I expect the product inside to be just as impressive. And this one is. I discovered Karmameju – which doesn’t sound like it, but is in fact Danish – at Jacks Beauty Department and have tried the body oil and konjac sponge so far. Love both.
Also: konjac sponge! Proof that if a product sounds like a fancy drink, I’m sold even quicker.