When said together the words “men’s” and “magazine” can often feel like they make an unsavoury term. A lot of men’s magazines are always so lacking in ambition, either filling their pages with semi-nude photos of any celebrity willing to pose or so many bland advertisements that they feel more like a catalogue than interesting reading material. Reading them never keeps your attention for very long – that’s if you can find anything to read at all.
Which is why I was so happy to discover new (this is the second issue) magazine PORT. What immediately stands out is the design. Text is text and pictures are pictures, the two are kept apart and not thrown together into a publishing soup. The content is interesting and informed with lots of great writing mixed in with fashion, style and design. This month I was particularly drawn to two of the main features. Having just finished reading a book about book collecting, I was intrigued by the piece about Sylvia Whitman, manager of the legendary Shakespeare & Company in Paris. The other? A piece with stories from the first year in the life of two menswear fashion labels.
It has been so long since I have said such a thing that I feel I need to say it quietly: I’m going to subscribe to a men’s magazine.
Not only a bloody good drink but also a great read – who’d have thought it!